Glow Court – Norwegian Cruise Line – Norwegian Aqua
Submitted by: Dan Wright
Lead Designer: CONDUCTR
Studio: CONDUCTR
Outfitter: CONDUCTR
Shipyard: Fincantieri
Completion Date: 07/04/2025
Glow Court is the world’s first outdoor interactive LED sports court, fully weatherproofed for installation on the top deck of cruise ships. It allows operators to transform under-utilised, single-use real estate space into a multi-use destination for passengers of all ages.
By day, Glow Court can function as a multi-use sports court. The bespoke manufactured outdoor tiles provide digital overlays for popular football and basketball drills, with other high-energy, competitive socialising games pre-loaded onto the court; these can be switched at the touch of a button. With more games in development, this keeps the experience refreshable and repeatable for passengers, keeping them coming back for more.
By night, Glow Court transforms again using the power of real-time immersive media content. One second it can be a reactive dance floor, pulsating and reacting to music inputs. The next it can be a tranquil nautical oasis, with the water rippling as passengers step across it. A custom content management system allows operators to provide their own experiences for Glow Court – from interactive art galleries