3 December 2026
Hamburg Messe + Congress

MŌN

Submitted by: Andrea Kaufmann
Lead Designer: Andrea Kaufmann
Studio: AKK DESIGN

MŌN is conceived as a moving destination where architecture, hospitality, wellbeing and the sea form one continuous experience. The 235-metre vessel is organised around a sequence of distinctive destinations connected through an intuitive longitudinal journey. At the aft, MŌN MOTIO transforms marine craft and water equipment from functional objects into a curated display experience: tenders and water toys are presented as pieces of design before being launched for guests to experience directly at sea. This relationship between display, movement and exploration continues into the wellness world of VENUSTA, QUIES and HERCULIS. VENUSTA extends onto a cascading aft wellness deck, dissolving the boundary between spa and ocean; QUIES offers a quieter environment for restorative and medi-spa treatments; and HERCULIS provides a performance-focused, sea-facing fitness experience. Elsewhere, KŌ, LUCERA, ORPHEON, ASTRA and the vessel’s other hospitality destinations each develop a distinct identity while remaining united through fluid architecture, tactile materials, integrated art and constant connection to the horizon.

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